The World's Largest Christmas Light Maze and Village
TICKETS ARE ON SALE SEPTEMBER 15!
OPENS EVERYWHERE NOVEMBER 25!
Enchant, the world’s largest holiday-themed light event, today announced its slate of U.S. cities and venue locations set to host the unique event for the upcoming holiday season. Iconic venues like Fair Park in Dallas, Texas, will host the light extravaganza for the second year in a row.
Opening officially everywhere on Black Friday (Nov. 25), the sprawling 10-acre event is produced annually on the playing fields of major league sports stadiums and iconic outdoor spaces. Featuring an immersive walk-thru light maze created from over 4 million sparkling lights, Enchant also includes an impressive 100-foot-tall holiday tree, a unique ice-skating trail, live entertainment, Santa visits and a village marketplace with crafts, gifts, festive culinary treats and holiday cocktails.
“We’re thrilled to host millions of guests again this year while introducing Enchant to millions more as we expand to cities across the U.S.,” said Enchant Christmas founder and CEO Kevin Johnston. “We bring a new story and exciting elements to our featured light maze each year, so guests always have something new to experience when returning to enjoy holiday nights at Enchant with family and friends.”
This year Enchant will string its incredible light displays coast to coast from Florida to California and will be joined by first-ever national sponsor, the Hallmark Channel.
“Hallmark Channel’s ‘Countdown to Christmas’ is synonymous with the holidays, bringing warmth, connection and happiness to millions of viewers,” said Lara Richardson, chief marketing officer, Hallmark Media. “Lights are such an integral part of Christmas magic, whether they be displayed on your house; strung throughout your favorite hometown spots; or featured in grand, eye-opening light displays like Enchant, this partnership creates a new way to spread Hallmark Christmas joy.”
The popular television network will be offering guests a variety of custom experiences, including a “Hallmark Cozy Christmas” lounge, photo opportunities, Hallmark Channel wine tasting and a chance for fans to win a set visit to a Hallmark movie while in production.
“Hallmark Channel is the perfect partner to join Enchant across America this year. It’s an amazing brand fit in every way with the premium, experiential holiday celebration we’ve created,” said LeeAnne Stables, chief marketing officer for Enchant. “We have so many fun surprises waiting for their millions of fans, including that Hallmark classic—delicious mugs of Enchant hot chocolate ready to go.”
Returning cities for the holiday extravaganza include Dallas; Washington, D.C.; St. Petersburg; and Las Vegas. Debuting Enchant events in 2022 are Sacramento, San Jose, Scottsdale and Nashville.
In Dallas, Enchant returns to Fair Park with an all-new interactive light-maze adventure, “The Mischievous Elf.” The awe-inspiring light maze, along with the ice-skating rink, new interactive games and the charming Village gathering spot, will all take place in a new location on the property for guests to enjoy.
“We look forward to hosting Enchant again at Fair Park,” said Peter Sullivan, general manager at Fair Park. “We experienced a successful first run last year and are excited to welcome the thousands of families and visitors who will be attending this upcoming holiday season”.
Tickets for all Enchant cities go on sale on Sept. 15 at enchantchristmas.com.
ABOUT ENCHANT
Enchant is the world’s largest holiday light event experience encompassing over 10 acres, featuring a dazzling installation of over 4 million sparkling multicolored lights creating a one-of-a-kind, story-themed walk-thru maze with holiday trees over 100 feet tall. Produced on the playing fields of major league sports stadiums and iconic outdoor spaces, the event offers an ice-skating trail, live entertainment, interactive games, Santa visits and a charming holiday marketplace featuring local artisans, along with holiday foods and festive drinks. Founded in 2016 by Canadian entrepreneur Kevin Johnston, Enchant has since delighted over 3 million guests in major cities in the U.S. and Canada. Visit enchantchristmas.com. Follow us on Facebook and Instagram.
ABOUT HALLMARK CHANNEL
Hallmark Channel, owned by Hallmark Cards Inc., is Hallmark Media's flagship 24-hour cable television network. As the country’s leading destination for quality, feel-good entertainment, Hallmark Channel delivers on the 100-year legacy of the Hallmark brand. The network’s lineup of signature original content includes movies, primetime scripted series and specials. Dedicated to helping viewers celebrate holidays, seasons and life’s special moments, Hallmark Channel is home to a host of annual programming events, including the highly successful “Countdown to Christmas,” which has become a pop culture phenomenon and a beloved holiday tradition for millions of viewers. Rounding out the network’s slate are some of television’s most classic comedies and series, including “The Golden Girls,” “Frasier” and “Reba.”
For more information, please visit www.crownmediapress.com.
To visit the network website, please visit www.hallmarkchannel.com.
Visit the Hallmark Channel on social media: Facebook, Twitter, Instagram, Pinterest, YouTube, TikTok.
ABOUT FAIR PARK
Located just two miles east of Downtown Dallas, Fair Park is the largest historical landmark in Texas and boasts one of the nation's largest collections of 1930s art and architecture. The 277-acre campus is home to the State Fair of Texas, museums, Cotton Bowl Stadium, an outdoor amphitheater, Music Hall at Fair Park (Broadway shows, ballet, opera), and over one thousand events each year. In January 2019, Fair Park First, a 501(c)(3) nonprofit, assumed management of Fair Park from the City of Dallas in partnership with OVG360. Fair Park First's mission is to restore, revitalize, and renew the 277-acre National Historic Landmark through transformative improvements, increased attendance, and improved tenant relations, ultimately sustaining Fair Park for generations to come. OVG360 manages the day-to-day operations of Fair Park and its venues. OVG360, a division of Oak View Group, is a full-service venue management and hospitality company that helps client-partners reimagine the sports, live entertainment, and convention industries for the betterment of the venue, employees, artists, athletes, and surrounding communities.
